social media content creation + management

content creation

Experience in creating content for multiple brands and personas. This includes imagery, captions, and optimizing for specific platforms and their audiences based on organic social media strategy.

• Diamond Kote Siding System (homeowner, contractor)

• Waudena (homeowner, contractor, dealer)

• Taylor Entrance Systems (architect)

• Wausau Supply Co. (dealer)

• Eastbay (athlete)

Tools used:

• Photoshop

• Sprout Listening

• Pinterest Trends

social media management

Researched and developed organic social strategies for the following brands based on platform goals, high-performing content, and personas. Resulted in maintaining and/or exceeding engagement rate goals.

• Diamond Kote Siding System

• Waudena

• Wausau Supply Co.

Manage Platforms for all of the above on a variety of platforms

• Facebook

• Instagram

• LinkedIn

• YouTube

• Pinterest

• Houzz

• Google Business

Tools Used:

• Sprout Social

• Pinterest Business

• Meta Business